It's official! Superstar Rajinikanth's Enthiran directed by Shankar and produced by Sun Pictures has made a clean profit of Rs 47 Crores.
Sun TV a public listed company has stated in their quarter report (Q3) that their movie production arm Sun Pictures made the big budget movie Enthiran.
The cost of production for the Enthiran (Tamil, Telugu, Hindi) stood at Rs1.32bn and Sun TV has earned total revenues of Rs1.79bn from the movie including sale of satellite rights.
The actual production cost is Rs.132 crores and earnings from it are Rs 179 Crore. It is their published report and hence all other unconfirmed reports of the film collecting Rs.300 crore at the global box-office turned out to be mere rumours.
Enthiran is a case study of the global reach of superstar Rajinikanth and smart marketing done by Sun Pictures.
It has also officially become the highest collecting and most profitable Tamil film ever produced.
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